Memory BoxAnimation, 2020
Key Skills: Art direction, Animation Design,
After Effect
Memory Box is an AI product that stores the memories of deceased loved ones, allowing users to interact with their digitalized memories. This animated advertisement tells the story of a husband who has lost his wife; through Memory Box, he is able to “revive” her and relive their interactions and shared memories. The ad presents the narrative in an emotional and heartfelt way, highlighting the product’s human-centered design and its ability to create emotional connections.
Key Skills: Art direction, Animation Design, After Effect